Capital Campaigns

A capital campaign – whether it be for a new building or renovation, to expand programs, or build an endowment – is a special effort to secure major gifts within a defined timeline for a specific project.

Increasing Fundraising Capacity

In addition to reaching project goals, a successful capital campaign will raise the level of fundraising capacity for an organization by expanding community awareness, enhancing relationships and increasing gifts for annual support. We have worked with numerous nonprofit organizations on a variety of capital campaigns and can provide expert guidance to ensure that your campaign is a success.


What our clients are saying about us...

"Working with Julie Poulin over the last year on our Future Fund Campaign has proven to be a huge success to our project. Julie is the perfect fit for our organization. She is incredibly organized, easy to communicate with, and responsive with development related tasks and fundraising goals. Julie’s combination of creativity and professionalism was exactly what we needed to finalize our capital campaign and reach our fundraising goals."

Patsy Murphy Executive Director, Animal Refuge League of Greater Portland

Be Prepared

Seek Input From Donors

Before launching a capital campaign, it is wise to conduct a planning (feasibility) study. In addition to testing the feasibility of your campaign goal, the purpose of a planning study is to test the case for support, identify lead gift prospects and key volunteers, identify issues or challenges that might affect the success of the campaign, and engage donor prospects by involving them in the initial planning stages of the campaign.

It is important that the study be conducted by objective professionals who are experienced in conducting and assessing the information gathered through the study process. Our analysis and comprehensive planning study report will help guide your campaign planning,
as well as determine the feasibility of your fundraising goals.

Develop a Plan

When we are retained to work with an organization on a capital campaign, one of the first steps we do is prepare a campaign plan. The campaign plan lays out a “road map” for how the campaign will be conducted; describes a timeline; details objectives, strategies and the persons responsible for each; and includes policies and procedures. We believe your campaign will always run more smoothly with a campaign plan in hand.

Campaign Case for Support

The case for support is a key tool for your capital campaign. You want it to be attractive and easy to read. Above all, it needs to be compelling. We are ready to work with you to create a case for support that conveys the message and evokes the emotional response that you want from prospective donors.


What our clients are saying about us...

“Lisa’s passion for fundraising is infectious. She provided us with expert guidance from the planning stage of our campaign and through the community phase. Our volunteer Campaign Team loved working with her and actually looked forward to campaign meetings.”

Mary Jane Auns Chair, Board of Trustees, Charles M. Bailey Public Library


Enthusiastic and skilled volunteers are critical to the success of a capital campaign. Perhaps nothing is more important to the success of your campaign than recruiting the right volunteer leadership. Volunteers need to be well-prepared and supported throughout the campaign period. We can guide you in selecting the best volunteers for your campaign and provide expert training that will prepare them for the challenges and the joys of major gift fundraising.

Donor Stewardship

Stewardship is so much more than simply thanking your donors. It involves care and attention to your relationship with those who support your organization. Donor stewardship and donor recognition are critical to the success of any fundraising campaign, especially a capital campaign. It is so important to think about donor stewardship at the beginning of your campaign and throughout the entire process. By making donor stewardship a priority, you will increase donor loyalty and enhance sustainability for your organization.


Let Us Help

Whether you plan to raise $1 million for a program or $14 million dollars for a new building, whether you are launching a campaign for a land trust or scholarships or a hospital, Ovation Fundraising Counsel is prepared to work with you. We have conducted numerous planning studies and worked on several successful capital campaigns. We have the skills and experience to guide you in this very important work. Contact us today and learn more about how we can help you reach your fundraising goals.


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Assessment & Planning

Conducting an objective assessment of your fundraising program will identify the strengths of your development operations.

Annual Fundraising

We can help you develop an annual fundraising plan or build your current annual fund program to maximize support for your organization.

Ovation Fundraising

At Ovation Fundraising Counsel we offer a diverse menu of professional fundraising support for nonprofits large and small.